Case Study
A New York Periodontal Office
Case Study
Solution: SEO, SEM and Website Redesign. The client is really happy with the performance and has renewed the contract with NTD Digital.
Performance gains after partnering with NTD Digital
Goals
- 01 Target NYC Dental Patients
This periodontal office wants to target dental patients in the NYC area.
- 02 Improve Traffic Quality
They were unhappy with the high bounce rate and low conversion rate generated by the previous digital vendor.
- 03 Grow Laser Gum Surgery
They wanted to grow their laser gum surgery operation, but were not getting enough new patient inquiries.
- 04 Better ROI & More Inquiries
They wanted to have better quality visits, more patient inquiries, and better ROI.
Results
- 01 More Laser Surgery Appointments
Higher quality traffic resulted in appointments specific to laser gum surgery.
- 02 80% More Conversions
NTD Digital created an SEO optimized website for the practice that resulted in 80% more conversions.
- 03 Uncovered Wasted Spend
NTD Digital was able to uncover several key issues that were wasting the practice thousands per month.
- 04 Highly Targeted Campaigns
Created a highly targeted campaign focusing on only high converting keywords in specific geographic regions.
- 05 Better Quality Traffic
Better quality traffic (lower bounce rate, higher avg. session duration) for their SEM campaigns.
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